Cameron School of Business at UNCW

Cameron’s Marketing Department to Establish Center for Sales Excellence & Customer Delight

Posted by Cameron School of Business on Feb 10, 2021 12:29:21 PM

Hendrick-UNCW2 

Guest Blogger: Dr. Lisa Scribner, Department Chair of Marketing, Cameron School of Business
 
The Marketing Department and the Cameron School of Business are proud to announce the establishment of the Center for Sales Excellence and Customer Delight. 
 
This center aligns perfectly with the goals of the school to provide myriad opportunities for our students, faculty and external stakeholders in the business community, in particular the sales community.
 
The marketing department offers a concentration in Professional Selling to more than 150 students. The newly-created Sales Excellence and Customer Delight center will allow for mentoring and role-play opportunities with sales professionals for these students. Sales professionals will be able to collaborate with faculty and students to conduct research relative to their industries. An advisory board of sales professionals will emerge to guide curriculum, internships, full-time employment and other issues to foster even deeper relationships between UNCW Cameron School of Business and the business community. 
 
The first director of this center is Dr. Vince Howe, Associate Professor of Marketing. It is Dr. Howe’s hope to provide various opportunities for the Professional Selling students, including participating in sales competitions, both regionally and nationally. UNCW is already listed as one of the Top Universities for Professional Sales Education by the Sales Education Foundation. 
 
Dr. Howe will be seeking membership in the University Sales Center Alliance (USCA) for UNCW. The mission of the USCA is “to advance the selling profession through setting and monitoring sales program standards, sharing best practice, enhancing sales curricula, and preparing students for a career in sales.” Currently, there are only 46 other members of the USCA and only two of them are in North Carolina. Membership in the USCA will add value to students, faculty and the business community through the association with top sales programs around the country. 
 
The networking ability for faculty and students in the sales area will allow for enhanced teaching and research ideas. Additionally, through the Center for Sales Excellence and Customer Delight and USCA membership, the marketing department will be able to provide the opportunity for students to earn the Certified Sales Student certification.
 
For more information about how to become involved with the Center for Sales Excellence and Customer Delight, please contact Dr. Vince Howe, Director, at (910) 962-3882 or HOWE@UNCW.EDU

Topics: Cameron faculty, community, marketing, career, Cameron School News

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Cameron School of Business at UNCW

UNCW was established as Wilmington College in 1947. The Department of Business and Economics became the Cameron School of Business in 1979. Focused on the transformation of today’s business world from the industrial age into the information age, business education at the Cameron School of Business is focused on the technical, analytical and interpersonal skills students will need to lead this fundamental change in the business world through the 21st century.

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