By Mel Beasley, CSB Marketing Assistant
Considering that most of the United States’ business is conducted outside of the country, it makes sense that there are professionals in the world dedicated to effectively conducting international business to keep our economy running smoothly.
In 2016, exports of goods and services from the USA made up 11.89% of the country's GDP, or $1.55 trillion (Statista.com). In addition, 98% of the roughly 300,000 U.S. companies that export are small and medium-sized businesses, and they account for one-third of U.S. merchandise exports, according to the U.S. Department of Commerce.
The job outlook for those with education and experience in international affairs is booming, and options for positions seem endless. The possibilities available range from logistics manager, marketing manager, business analytics manager, banking manager, and more.
National Association of Small Business International Trade Educators (NASBITE) is the only organization that offers the Certified Global Business Professional (CGBP) credential. According to their website, this credential confirms knowledge in international trade and assures that employees are able to practice global business at the professional level required in today’s competitive environment. Over 2,000 global business professionals have earned the CGBP designation conferred by NASBITE International.
Specifically, the accreditation is a 165 question, multiple-choice exam that certifies that a candidate is competent in the following four primary domains: Global Business Management, Global Marketing, Supply Chain Management, and Trade Finance.
The UNCW Swain Center is offering a CGBP Trade and Exports bootcamp March 21-22, 2019 on the UNCW campus in Wilmington, NC; the course is designed to help attendees prepare for CGBP certification and will cover the following material:
- Selecting Foreign Markets
- Sources of International Marketing Data
- Foreign Market Entry Mode Selection
- Finding Your Partners for Indirect Exporting
- Finding Your Partners for Direct Exporting
- International Business Across Cultures
Mike Padgen, VP of Operations for Home Meridan, participated in the workshop in 2018: "The NASBITE CGBP training I received was invaluable not only in preparing me for the certification exam, but in really giving me a clearer and much better understanding of the numerous and varied topics associated with global business practices. I highly recommend it."
To learn more and register, visit our website.