Guest Blogger: Dr. Vince Howe, Associate Professor of Marketing, Cameron School of Business.

For the last 14 years, Cameron’s PMBA program has challenged MBA student teams with a “real-world” consulting project known as the Learning Alliance (LA). The LA project pairs regional businesses with teams of PMBA students that provide comprehensive analysis of the companies’ business processes and competitive environments, as well as strategic recommendations for growth and/or profit improvement. The SBTDC is instrumental in selecting LA clients and helping to manage the relationships between the clients and the student teams.

Editor's note: This faculty profile is from UNCW’s ‘We Are UNCW’ series and was posted on September 5, but has been updated for accuracy.

When Stephen Harper officially retired at the end of the spring 2018 semester, his career at UNCW spanned six chancellors, four deans and more than 40 years of teaching students the finer points of business and entrepreneurship. Coincidentally, Harper, the Duke Energy/Betty Cameron Distinguished Professor of Entrepreneurship in the Cameron School of Business, celebrated his 70th birthday just two months after UNCW observed the 70th anniversary of the date it first opened its doors, Sept. 4, 1947.

Guest Blogger: Heather McWhorter, Regional Director, Small Business & Technology Development Center (SBTDC)

Depending on the size of your small to mid-sized business, you may be the CEO, CFO, COO, CHRO, CTO, and more. Managing a small to mid-sized business is difficult – but you don’t have to do it alone. Tap into passionate, experienced professionals and colleagues that can help you to address critical management issues, while enabling your business grow and thrive.

Guest Blogger: Dr. Adam Jones, Associate Professor of Economics, Cameron School of Business and Regional Economist for the Swain Center.

Let’s face it, forecasting long into the future with and degree of certainty is difficult to do. The Jetsons originally aired in the 60s and envisioned personal air travel and all kinds of other automated conveniences that are yet to appear.  We have certainly moved in the direction of more automation, and while we don’t have affordable robot housekeepers (yet), Rumba vacuum cleaners are beginning to clean our living rooms, and cars are driving themselves. This dramatic advance in technology raises questions about the future of employment and creates angst in labor markets.

Guest Blogger: Robert Burrus, Ph.D., Dean, Cameron School of Business

This time last year, I took the opportunity to write about Cameron’s partnerships with - and impact - in the community. This year, I would like to explore Cameron’s partnerships and impact in the world.
 
A quick look through Cameron’s current Strategic Plan, as well as UNCW’s Strategic Plan, UNCW’s Vision Statement, Cameron’s Mission Statement and other planning documents, it is easy to find the strategic initiative of having a “global mindset.” 
 

Guest Blogger: Laura Gail Lunsford, Ph.D., Director of the UNCW Swain Center

According to the US Census by 2060 almost 1 in 5 people in the US will be foreign born and 56 of every 100 people will be from what we now consider a minority race or ethnic group. The coming wave of ethnic diversification in the U.S. workforce makes it even more important that companies promote inclusive mentoring.

Guest Blogger: Teresa Walker, Director of Work Practice at the Cameron School of Business

This month, the population of Wilmington will grow by thousands…almost overnight! Wilmington is one of the fortunate cities to be home to several post-secondary educational institutions made up of young professionals seeking knowledge and experience.

Guest Blogger: Dr. Pete Schuhmann, Professor of Economics, Cameron School of Business

In May 2017, Dr. Schuhmann and two other colleagues completed an economic report on the effect of degradation of coastal and marine resources on Barbados tourism. The information below is from the summary of their report. Click here access the full report.

Guest Blogger: Dr. Donald Barnes, Associate Professor of Marketing, Cameron School of Business

Customer satisfaction is no longer enough to ensure profitable customer relationships. Satisfied customers are not loyal or willing to tell others about your business and how great it is; they are simply satisfied. Their expectations were met. Why would they tell anyone about that?
 

(Photo: Dr. Bill Sackley with students in the Financial Trading Room of the Computer Information Systems building)

Guest Blogger: Dr. Cetin Ciner, professor of finance at the Cameron School of Business 

Stock prices, if determined in rational and operationally efficient markets, should reflect future profits. Since the earnings of corporations should be highly correlated with economic activity, stock-price changes should reflect the market’s expectations of economic growth.